Keeping out the tourists

Last week’s bright spot was the news that officials hoping to attract tourists to Jerusalem had distributed tens of thousands of leaflets promoting a musical and arts festival held in the city. The sightseeing pamphlet was translated from Hebrew and should have read: "Jerusalem— there's no city like it!". But instead the slogan in English read: "Jerusalem—there's no such city!".
Tourist brochures, like restaurant menus, are notorious for laughable translations. Some years ago Air France used to offer a range of package holidays which they marketed under the name of Welcome Tours, and promoted them with slogans such as: Johannesburg with Air France? You’re welcome!
It was some time before a native English-speaker on the staff of Air France pointed out just what this meant and the posters and brochures were hurriedly withdrawn. Presumably a cheapskate marketing department in Paris had used a locally based translator who did not know that You're welcome is not only a polite formula used in response to an expression of thanks, but may also mean, ironically, Rather you than me.
Not that being a native French-speaker is an excuse for ignorance of this English idiom. A top-flight linguist like Céline, born in Bayonne, has lived in England for twelve years and is as near bilingual as makes no matter but still prefers to translate only from English to French although she interprets both ways. She would never have made a blunder like that.