Wednesday, 26 August 2009

Uncle Stephen reassures us

In a current TV commercial for a car insurance company we hear the warm, avuncular voice of cuddly old Stephen Fry telling us: "...we're not on any price comparison websites, oh crumbs no...".

Is it excessive cynicism or just common sense that makes us wonder what reasons the company could possibly have for this abstention, other than their fear that comparison would not favour them?

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